Simmons Lathan
"We have to understand Hip Hop as a Cultural movement, beyond just music, and as a generation of multicultural young people that have been influenced by pop culture of the 70s and 80s, but through technology and diversity have evolved into a singularly unique generation that values each person's individuality, while at the same time being comfortable remaining connected to a larger emotional community."Russell Simmons
Nearly 30 years in the game, two generations strong, billions of dollars in revenue, Hip-Hop is MODERN AMERICA'S culture. Yet turn on a television and other than music videos, Hip-Hop culture is nearly invisible. Simmons Lathan Media Group is set on changing that. We're the voice of millions of young people- Black, White, Asian, Latin, poor and rich- who don't see themselves represented honestly in the media.
Through comedy, poetry, dance, animation and drama we offer cultural expressions that have been ignored for too long. Led by the ultimate Hip-Hop pioneer and visionary Russell Simmons and one of the most inventive and prolific directors in Hollywood Stan Lathan, Simmons Lathan Media Group won't rest until television, film and new media accurately reflect the young, creative and multiracial energy of THE HIP-HOP GENERATION
SimmonsLathan.com
